从数据混乱到人工智能魔法：提升客户体验（由 Treasure Data 赞助）.pdf

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1、 2025,Amazon Web Services,Inc.or its affiliates.All rights reserved.B I Z 2 0 9-SFrom Data Chaos to AI Magic:Supercharging Customer ExperienceRafa FloresTreasure Data,Inc.Upgrade Your Upgrade Your Agents Brain:Agents Brain:Data Fuels Memory.Data Fuels Memory.Memory Powers IntelligenceMemory Powers I

2、ntelligenceTreasure Data,Inc.How you see and talk to an agentAgent Interface vs.Agent BrainsAgent Interface vs.Agent BrainsAn agent without a data“brain”is just a simple interface.Its reasoning,planning,memory,decision-making(behind the scenes)Treasure Data,Inc.+40%+40%of AI projects of AI projects

3、will be canceled by 2027will be canceled by 2027Building Agents that Deliver ValueBuilding Agents that Deliver ValueTodays reality“Most AI projects aredriven by driven by hype and are often misapplied.hype and are often misapplied.This blinds organizations to the real cost and complexity real cost a

4、nd complexity of deploying AI agents at scale.Anushree Verma,Senior Director AnalystGARTNERGARTNERTreasure Data,Inc.The AI Rush Has a Critical Data ProblemThe AI Rush Has a Critical Data ProblemTHE READINESS GAPTHE READINESS GAPCompanies are racing to deploy AI,but on foundations never built for it.

5、UNIFYING DISPARATE DATAUNIFYING DISPARATE DATATurn disconnected,messy data into clean,contextual intelligence AI can useTreasure Data,Inc.Treasure Data,Inc.ConfidentialTreasure Data,Inc.Treasure Data,Inc.ConfidentialTreasure Data,Inc.ConfidentialWHERE ARE WE HEADED NEXTWHERE ARE WE HEADED NEXTTreasu

6、re Data,Inc.A CDP Is the“Brain/Memory”for AgentsA CDP Is the“Brain/Memory”for AgentsBy utilizing quality data,you can implement agents that turn your team members into superhumanssuperhumansMARKETING TEAM+AI=SUPER HUMANSIT TEAM+AI=SUPER HUMANSOther AgentOther AgentData Eng.AgentPipeline AgentCopywri