仲量联行：2026扬帆出海 行稳致远：中资企业全球化不动产布局策略研究报告（英文版）（49页）.pdf

1、ResearchChina|June Thriving BeyondCorporate Real Estate Strategies for Chinese Companies Going GlobalContents Contents01 A new chapter of Chinese companies going global 5Six key trends shaping the new wave of Chinese companies going global 602Rooted Globally:Corporate real estate(CRE)strategies for

2、Chinese companies global expansion 11Typical challenges in overseas CRE project execution 12Representative scenarios:pain points and key takeaways 14Strategic guidance for overseas CRE projects 30Integrating CRE Strategy into Global Business Expansion 3303Anchored Domestically:Emerging domestic oppo

3、rtunities in Chinas new globalisation wave 37Chinese companies overseas expansion fuels domestic office demand 38Professional service providers ride on the trend of Chinese companies going global 41Multinational corporations and globally expanding Chinese companies move toward win-win collaboration

4、45Conclusion 47Thriving Beyond Corporate Real Estate Strategies for Chinese Companies Going Global2Thriving Beyond Corporate Real Estate Strategies for Chinese Companies Going GlobalContents Executive SummaryChinese companies are expanding globally at an unprecedented pace amid evolving global econo

5、mic dynamics.This ongoing wave of globalisation is forging a new development paradigm,underpinned by elevated policy support and strategic value chain upgrades.It is characterised by a more diverse base of participants,a clear commitment to building a global ecosystem,and a global mindset from day o

6、ne,all grounded in a deep commitment to glocalisation.As these companies expand and strengthen their overseas presence,corporate real estate(CRE)strategy has become a critical pillar supporting their global growth.The strategic importance of CRE is increasingly evident:decisions around location stra