Mike FOX -survival and navigating the AI landscape.pdf

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1、 Building Successful Foundations 2026 Your Website The Dream Home AnalogyMike Fox?How Doomed Are We?Google daily active users:5+billion Google search queries per day:13.7+billion Google Gemini daily active users:4045 million ChatGPT weekly active users:800 million ChatGPT monthly active users:1 bill

2、ion ChatGPT daily queries:143 million Percentage of consumers using LLM daily/near-daily:34%Multiple TouchpointsInformativeEmotionLifestyleReviewsExpertiseUnfilteredMikes Pet Peeves “How long is going to take to see results?”How does one define“results”?Outdated contentMikes Pet PeevesSite not easy

3、to crawlBad RelevancyNot Mobile OptimisedBad URL structureIncorrect H1 etcCheap LinksRelevant/Human ContentMikes Happy PlaceEasy CrawlMobile OptimisedTop Tier URL/internal link structurePowerful Links LinksCheap Links“aarrghhhh”Doomed High Authority LinksBrand MentionsDo-FollowReal TrafficDigital PR

4、Quality Links Matter 2026Relevance and Topical AlignmentAuthority and TrustworthinessEditorial PlacementBranded MentionsQuality Links Matter CUJ-Start to FinishUsers wont recommend a business with a poorly designed mobile siteTrusting online reviews57%92%Trust Circle of TrustCustomerYour WebsiteCust

5、omer Journey/Intent/Pain Points Ultimately,what delivers ROIHigh Authority LinksCustomer Query ResearchImmaculate Web BuildUnderstanding your traffic,customers and data$Data Informed DecisionsBuild High Authority Links and Content What will you do?Build cheap poor linksNot define a clear strategyBlame AI Mike FoxL I S T E N