1、 BUSINESS CLIMATE SURVEY FOR SWEDISH COMPANIES IN JAPAN 2025 A REPORT FROM TEAM SWEDEN IN JAPAN TABLE OF CONTENTS FOREWORD.3 ABOUT THE SURVEY.5 SWEDISH BUSINESS IN JAPAN.6 ECONOMIC OUTLOOK.8 THE JAPANESE MARKET.14 SUSTAINABILITY.17 TALENT ACQUISITION.23 BARRIERS AND RISKS.26 INDUSTRIES IN FOCUS.29 C

2、ONTACT US.32 KEY CONTRIBUTORS TO THIS REPORT Business Sweden in Japan Carl Lindwall,Senior Project Manager Kasper Thim,Project Manager Selma rtqvist,Associate Swedish Chamber of Commerce and Industry in Japan Martin Koos,General Manager Embassy of Sweden in Japan Karolina Johannesson,First Secretary

3、,Trade and Economic Affairs Copyright 2025 Team Sweden Cover image Carl Lindwall FOREWORD FOREWORD As we step into the second half of 2025,the business environment in Japan continues to evolve,marked by efforts to strengthen resilience and speed up industrial transformation.While global uncertaintie

4、s persist,from shifting geopolitical dynamics to persistent supply chain disruptions,Japan entered the year with solid domestic fundamentals and a cautiously optimistic outlook.The Japanese economy is experiencing a moment of recalibration.Inflation is stabilising at sustainable levels,wages are on

5、the rise,and long-awaited signs of structural change are becoming more visible,not least through increasing investments in green transition,digital transformation,and cautious yet visible labour market reform.In many ways,Japan is redefining itself as a more agile,forward-facing economy,which presen

6、ts new opportunities for global companies operating here.Swedish companies are well-positioned to do well in this evolving context.Their strong reputation for innovation,sustainability,and high-quality solutions continues to resonate with Japanese industrial partners and consumers alike.According to