1、trendHAWKSummer Report:A Look at Trends Shaping Luxury&Lifestyle Travel in 2025 and BeyondtrendHAWK3 Introduction:Widening the TrendHawk Aperture4 Luxury Travel at Every Plateau6 Cool Refinement:Chilly Escapes on the Rise8 Off-the-Radar,On-the-Mark10 The More Travel Changes.14 Scrap Sightseeing:The
2、Rise of Intentional Travel17 The Blueprint of Luxury Hospitality Design20 How Global Dining Trends Are Redefining Luxury Travel Experiences23 To Travel Well is to Be Well:Wellness Travel in 20252IntroductionWidening the TrendHawk ApertureLike goosebumps on forearms when the lights go down in a conce
3、rt hall,there is a shared sense of anticipatory excitement surrounding the future of travel.And yet,amid that energy,a note of hesitation lingers,particularly around travel to and from the United States.Its a tension the FINN Partners Global Travel Practice is uniquely attuned to,and one we meet wit
4、h creativity,insight,and optimism.As summer opened,headlines suggested a cloudy forecast.“U.S.Tourism Will Lose Up To$29 Billion As Visitors Plummet Amid Trump Policies,”declared F on Independence Day,no less citing a World Travel&Tourism Council analysis that forecasts the U.S.as the only country a
5、mong 184 expected to see a decline in international visitor spending in 2025.Meanwhile,a Travel Weekly US survey found that nearly 58%of travel advisors have reported a decrease in bookings so far this year.Rather than dwell on these headwinds,were choosing to expand the aperture widening the lens o
6、f TrendHawk for our Summer 2025 edition to highlight stories of momentum,transformation,and reinvention from across the globe.Its a perspective shaped by the boutique properties,luxury hotel brands,tour operators,cruise lines,airlines,and destinations that were grateful to work with day in and day o