1、The Market Report 2024I N T E R N AT I O N A L 3MARKET REPORT 2024Visit us online During these years,we have seen a worldwide pandemic,global warming and political instability,which has created enormous hardship and suffering in many areas of the world.We are far from through the worst of these and

2、the little Berthon Sales Group ship has shortened sail and changed course many times over the past five years.We have seen the Covid bounce of yacht sales,currency shift,and beautiful cruising grounds wiped off the bluewater cruising agenda until further notice,regime change and war.Just when we tho

3、ught that the breeze was easing and the seas were becoming less confused,2023 came alongWe have lived the continuation of the tragedy that is the conflict in Ukraine,Hurricane Otis in Mexico,major earthquakes in Turkey,Morocco and Syria and floods in China.And of course in Africa,a humanitarian cris

4、is continues to play out.Politically,extremes on the left and right create instability for all on Planet Earth,and into the mix,49%of the population on Earth will go to the polls in 2024 including the USA,Taiwan,Russia,the European Parliament,Pakistan,Bangladesh,Mexico,Iran,Indonesia,India and the U

5、K.Despite all this,my trusty little Shed is warm and snug,and the Berthon Sales Group delivered a solid result in 2023.It was a year of change with a planned repositioning across the whole business.We believe that it is important to be nimble and to anticipate change just carrying on doing the thing

6、s that used to work,does not cut it and certainly leaves no room for us to offer increased service levels to our clients.For sure,the fulcrum has pivoted and we are now operating in a buyers market but there are pockets of the market where yacht sales are still hot and where you are selling gear tha