1、How to Beat the 2025 Benchmarks for Travel&Hospitality1How to Beat the 2025 Benchmarks for Travel&HospitalityTrends,strategies,and case studies for improving your digital experienceHow to Beat the 2025 Benchmarks for Travel&Hospitality2How to Beat the 2025 Benchmarks for Travel&Hospitality2Inside th

2、e digital insights and trends driving growth in Travel&Hospitality In the Travel&Hospitality(T&H)industry,the online journey is the experiencelong before a traveler boards a plane or checks into a hotel.Todays travelers expect every digital touchpoint to be smooth,intuitive,and memorable,just like t

3、he trip itself.And those expectations keep rising.Economic,behavioral,and AI-driven shifts are reshaping how people plan and experience travel.Earlier this year,we released our 2025 Digital Experience Benchmarks The report offers a comprehensive look into the key trends affecting the digital custome

4、r experience based on data from over 6,000 websites and apps,and 90 billion anonymized user sessions in 9 industries(including T&H).But to help T&H brands beat the benchmark,we need to get more specific.In this guide,we zoom in on the digital trends redefining the leisure,lodging,and transportation

5、verticalsand what leading brands are doing to stay ahead.Inside,youll find:T&H-specific benchmarks that define todays digital experience Actionable strategies that improve performance across the digital journey Real case studies that show how brands like Homair,TUI Cruises,AccorHotels,Forge Holiday

6、Group,and Royal Caribbean turn data into real-world impactOur Travel&Hospitality dataset:64 countries36.8 billion page views7.7 billion sessions539 websites4 verticalsCruise Lines,Hotels,&Resorts|Entertainment&Restau-rants|Travel&Transportation|Travel Agencies&ServicesHow to Beat the 2025 Benchmarks