柑橘加工和市场.pdf

1、Citrus Processing&MarketBusiness School:University of So Paulo(USP)at Business School:University of So Paulo(USP)at RibeiroRibeiro Preto Preto-since 1995since 1995Center for Agricultural Business:Purdue University(Indiana/USA)Center for Agricultural Business:Purdue University(Indiana/USA)-since 2013

2、since 2013Founder of Founder of MarkestratMarkestrat Projects(.br)in 2004Projects(.br)in 2004Founder of Founder of DoutorAgroDoutorAgro Knowledge Platform(Knowledge Platform()in 2014)in 2014Founder of Founder of HarvenHarven Agribusiness School()in 2024Agribusiness School()in 2024Specialist in Agrib

3、usiness Strategic Planning Specialist in Agribusiness Strategic Planning Prof.PhD.Marcos Fava NAGENDA 01Incredible Changes in the World02What to Expect from 2025-2030?03The Future of the Citrus Industry04How Farmers Win?First,lets create some emotions to wake you up!Source:Prof.Marcos Fava Neves.Sou

4、rce:Prof.Marcos Fava Neves.Look how much change has happened in the last 30 years.Fonte:Prof.Marcos Fava Neves.Traceability in the Brazilian Cotton ChainSource:Prof.Marcos Fava Neves based on Almagrino.AGENDA 01Incredible Changes in the World02What to Expect from 2025-203003The Future of the Citrus

5、Industry04How Farmers Win?TRUMP 2.0Can we summarize the scenario in one image?What to Expect for 2025/2030?Permanent risks of pandemics.Wars,invasions,cyber attacks,nuclear risk,oil.Political situation(Trump),duties,taxes,immigration,regulations,business,tax.Global economy(+3.4%),markets growth,infl

6、ation,exchange rates,debt,tax and interest rates!Supply and demand of inputs,purchasing behavior and innovations.Stress in logistics,containers,storage,energy,and supply chains.Technological innovations,AI,consumer pressures,digitalization,image.Increase in pests and diseases,rising production costs