1、Congratulations,Noor!You just hit 5,000 loyalty points.Redeem Points20191409040302MethodologyConclusionTrend three:Navigating the loyalty labyrinthTrend two:Uplevelling from fragmentation to flowTrend one:Transforming team silos into synergiesThe crossroads of innovationAbout this reportTable of con

2、tents01about this reportWe surveyed marketing executives in the Gulf Cooperation Council(GCC)region and found three important customer engagement trends leaders should focus on as they tackle .in 2025.02new challengesThe crossroads of innovation03introductionGCC brands are at an exciting crossroads

3、in customer engagement,expertly balancing global benchmarks with the regions rich cultural tapestry.With a flair for adopting cutting-edge technologies like AI,theyre honing in on customer sentiment and delivering tailored content that connects.However,foundational tools for seamless cross-channel s

4、uccess are underutilized.As brands navigate challenges such as organizational silos and effective success measurement,In this fast-paced market,the stakes are highsuccess enhances customer loyalty and revenue,while failure risks stagnation and lost market share,threatening their competitive edge in

5、customer engagement.those that break through these barriers can unlock extraordinary growth.Transformingteam silosinto synergiesTrend ONETrend one:Transforming team silosSync or sinkTo create a powerful,unified customer engagement strategy that truly reflects cross-team priorities,GCC brands must ta

6、ckle their communication silos head-on.Its not just about scheduling more meetingsthough thats a start.Real silo-busting means aligning on core customer engagement goals and maintaining regular touchpoints between teams in order to foster effective communication and uncover optimization opportunitie