1、How to unlock your residential sales strategy to win in tomorrows marketContactsDubaiKarim AbdallahPartner+971-4-436-Joe RachedPrincipal+971-4-436-Zahi AwadPartner+971-4-436- Maria GeageaSenior Manager+971-4-436-About the authorsKarim Abdallah is a partner with Strategy&Middle East,part of the PwC n

2、etwork.Based in Dubai,he is a member of the family business,investments,and real estate practice in the Middle East.He leads the real estate platform in the Middle East,advising real estate developers,government entities,investment companies,and corporations with significant real estate portfolios.H

3、e offers support for strategy setting,organization design and restructuring,business planning,and feasibility studies for mega projects.Joe Rached is a principal with Strategy&Middle East.Based in Dubai,he is a member of the family business,investments,and real estate practice in the Middle East.He

4、has experience in Africa,Europe,and the GCC countries,focusing on strategy design,development and delivery management,and destination activation,for greenfield and brownfield projects.He serves real estate developers,investors,commissions,urban and rural regeneration programs,and national housing pr

5、ograms.Zahi Awad is a partner with Strategy&Middle East.Based in Dubai,he is a member of the family business,investments,and real estate practice in the Middle East.He has over 12 years of strategy consulting experience in Europe,Africa,and the Gulf Cooperation Council(GCC)region,focusing on strateg

6、y development,operating model design,financial planning,and investment assessment.He works mostly in the real estate and investment sectors,serving real estate developers,investors,and city and regional commissions.Maria Geagea is a senior manager with Strategy&Middle East.Based in Dubai,she is a me