1、Consumer pulse survey|Spring&SummerApril 2025Consumer&Retail2 2025 KPMG LLP,a Delaware limited liability partnership and a member firm of the KPMG global organization of independent member firms affiliated with KPMG International Limited,a private English company limited by guarantee.All rights rese

2、rved.USCS028880Executive Summary 42 percent reported increased household income while 39 percent reported decreased income Last year,only 20 percent reported decreased income suggesting households are now facing more headwinds Higher income households especially those in the$100k$199K range drove ov

3、erall income increases 01Household economics Consumers expect to spend less across most categories this summer except for increases in groceries and automotive Overall discretionary spending has declined year-over-year to offset increased spending on regular living expenses The consumer outlook has

4、varied over the past year spending expectations were broadly down last summer,gained in the fall,and are now down again02Consumer spending by category3 2025 KPMG LLP,a Delaware limited liability partnership and a member firm of the KPMG global organization of independent member firms affiliated with

5、 KPMG International Limited,a private English company limited by guarantee.All rights reserved.USCS028880Executive Summary(continued)71 percent of respondents expect a recession to occur in the next year,with 59 percent indicating they have a financial plan in place Consumers still report cost of li

6、ving pressures with 74 percent reporting cost of living increased by more than 5 percent;same as last year 60%of consumers have started tracking their expenses more carefully03Inflation Grocery channel preferences are similar year-over-year with a top preference for mass market retailers and slight