1、SustainabilityPerceptionsIndex2024The report on the value of sustainability perceptions to the worlds leading brandsMarch 2024Brand Finance Sustainability Perceptions Index 2 2024 All rights reserved.Brand Finance Plc.ContentsAbout Brand Finance 3Foreword 4Robert Haigh,Strategy&Sustainability Direct

2、or,Brand FinanceViews from the IAA 5Research Insights 10Drivers Analysis 11Sustainability Perception Score Winners 16Sustainability Perceptions Value Winners 17Largest Positive Sustainability Gap Values 19Methodology 20Latest Developments in Sustainability Reporting 24Full Results 30Top 5 Strongest

3、31Sustainability Perceptions by CountrySustainability Perceptions 34 Value Ranking(USDm)Our Services 44Our teams have experience across a wide range of disciplines from marketing and market research,to brand strategy and visual identity,to tax and accounting.Unique combination of expertiseBrand Fina

4、nce,a chartered accountancy firm regulated by the Institute of Chartered Accountants in England and Wales,is the first brand valuation consultancy to join the International Valuation Standards Council.Our experts crafted standards(ISO 10668 and ISO 20671)and our methodology,certified by Austrian Sta

5、ndards,is officially approved by the Marketing Accountability Standards Board.Priding ourselves on technical credibilityWe put thousands of the worlds biggest brands to the test every year.Ranking brands across all sectors and countries,we publish over 100 reports annually.Quantifying the financial

6、value of brandsBrand Finance was set up in 1996 with the aim of bridging the gap between marketing and finance.For more than 25 years,we have helped companies and organisations of all types to connect their brands to the bottom line.Bridging the gap between Marketing and FinanceAbout Brand FinanceTh