1、TRENDS IN HIGHER EDUCATION20252 2025 Hanover ResearchHEDWP01252025 TRENDS IN HIGHER EDUCATION3/INTRODUCTION 4/EXECUTIVE SUMMARY 5/TREND 1:ACADEMIC PROGRAM INNOVATIONS REFLECT THE DEMAND FOR A STRONGER CAREER-ALIGNED RETURN ON INVESTMENT 8/TREND 2:INSTITUTIONS REFINE STRATEGIES TO INCREASE COLLEGE AC
2、CESS AND AID FOR STUDENTS 11/TREND 3:HIGHER EDUCATION LEADERS FACE STARK FINANCIAL REALITIES AND SIGNIFICANTLY RESHAPE BUDGETS 14/TREND 4:STUDENT SUPPORT RESOURCES EVOLVE WITH A DEEPER UNDERSTANDING OF RETENTION CHALLENGES 17/TREND 5:CAMPUSES LEAN ON BRAND STRENGTH IN A SKEPTICAL AND TIGHT MARKET 20
3、/CONCLUSION 21/SOURCES 24/ABOUT HANOVER 2025 Hanover ResearchHEDWP0125Learn more about Hanovers higher education insights or read last years trend report.INTRODUCTIONFor higher education leaders,2025 is a year of change.At the time of this writing,sweeping changes in the U.S.federal government are u
4、pending the higher education sector.The move to pause and scale back federal agencies and operations has opened new questions and concerns about the future of college and university funding,research,grant activities,student support programs,and financial aid access.In addition to potential shifts in
5、 funding,policy,or oversight,higher education institutions still face a host of persistent challenges.For campuses large and small,increased competition for a smaller pool of students combined with rising costs has set the stage for a new level of financial and enrollment pressures.Compounding facto
6、rs such as intensifying public scrutiny,a profound demand for career-connected outcomes,and a rising need for more complex student support leave institutions with the difficult task of doing more with less,without sacrificing academic quality or innovation.Undoubtedly,2025 brings both challenges and