1、Insight into 2024 Marketing Trends for Japanese Mobile G2With SocialPeta,you can spy on your competitors ad data,and get ad data from networks,media,and advertisers around the world to inspire you.SocialPeta covers more than 70 countries/regions and over 70 well-known ad channels worldwide,such as F
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4、.20MDaily UpdatesWebsite:3ContentsHit Games Going Global in Japan3New Hit Games Going GlobalHow do old games winMarketing Features of Mobile Games in Japan2Common points shared by top gamesLocalization of marketing in JapanMarketing Trends of Mobile Games in Japan1Top Mobile Games by Advertising in
5、JapanInsights into Media Buying Trends of Mobile Games401Marketing Trends for Japanese Mobile Games560.48%56.58%58.11%61.63%65.35%65.49%63.91%63.47%65.09%62.77%63.33%60.58%52%54%56%58%60%62%64%66%68%0.0 K2.0 K4.0 K6.0 K8.0 K10.0 K12.0 K14.0 K16.0 K18.0 KMar.2023Apr.MayJuneJulyAug.Sept.Oct.Nov.Dec.Ja
6、n.2024Feb.Active AdvertisersShare of advertisers with new creatives32.12%29.07%30.85%33.55%30.66%33.53%27.95%27.62%25.52%28.66%28.94%28.72%20%22%24%26%28%30%32%34%36%38%40%020406080100120Mar.2023Apr.MayJuneJulyAug.Sept.Oct.Nov.Dec.Jan.2024Feb.Monthly creatives per advertiserShare of new creativesSou