1、The Impact of AI on the Deals MarketIs the hype warranted,and will investments pay off?May 2025Document Classification:KPMG Public2 2025 KPMG LLP,a UK limited liability partnership and a member firm of the KPMG global organisation of independent member firms affiliated with KPMG International Limite

2、d,a private English company limited by guarantee.All rights reserved.Investment Opportunities Driven by Generative AIEnsuring the Realisation of Anticipated ValueLeveraging AI to Enhance Value During the TransactionPost Deal IntegrationFacilitating Technology SeparationSummaryIntroductionThere is pa

3、lpable excitement,anticipation,and trepidation regarding the potential for AI to transform our world,with much discussion regarding the impact in the deals market.The capabilities for AI to differentiate and drive deal value through operational efficiency,innovation,and new revenue streams have garn

4、ered substantial attention from investors.The technology has already triggered significant interest and adoption,with numerous new ventures emerging in 2024,driven by substantial capital market commitments in this developing sector.The strategic emphasis that AI has evoked in the market can be seen

5、to have reshaped organisational priorities,redirecting significant expenditure to technology.Organisations are investing heavily,in the hope of benefiting from strategic early adoption.However,the key question remains:to what extent will the benefits materialise,and will this investment pay off?We a

6、re seeing our clients transition from initial fascination with AI to a demand for tangible,delivered value.This report aims to elucidate the current impact of AI,exploring how trailblazing organisations are identifying and claiming market value,whilst explaining ways that we are using the technology