微博 Weibo Corporation（WB）2024年第四季度及全年财务业绩报告「NASDAQ」（英文版）（5页）.pdf

1、Weibo Announces Fourth Quarter and Fiscal Year 2024 Unaudited Financial Results and Annual Dividend03/13/25BEIJING,March 13,2025/PRNewswire/-Weibo Corporation(Weibo or the Company)(Nasdaq:WB and HKEX:9898),a leading social media in China,today announced itsunaudited financial results for the fourth

2、quarter and fiscal year ended December 31,2024 and annual dividend.We capped off the year with solid performance in the fourth quarter of 2024,said Gaofei Wang,CEO of Weibo.In 2024,we have proactively adjusted our user strategy to focus on theacquisition and engagement of high quality users.On the c

3、ontent front,we further optimized our content ecosystem through reinforcement of our core areas of strength,investment intovertical content and construction of AI-empowered content ecosystem.On the monetization front,we delivered solid performance this year,with advertising business in a stabilized

4、trendand good momentum of value-added service.Our operating efficiency remained solid,with operating margin reaching 28%and non-GAAP operating margin reaching 33%for the full yearof 2024.With our decent profitability and healthy cash flow as foundation,we are committed to enhancing shareholder retur

5、n.We are pleased to announce that our board of directors hasapproved the adoption of annual dividend policy and an annual dividend payout of US$200 million to our shareholders for fiscal year 2024.Fourth Quarter 2024 HighlightsNet revenues were US$456.8 million,a decrease of 1%year-over-year or rela

6、tively flat year-over-year on a constant currency basis 1.Advertising and marketing revenues were US$385.9 million,a decrease of 4%year-over-year or a decrease of 3%year-over-year on a constant currencybasis 1.Value-added services(VAS)revenues were US$71.0 million,an increase of 18%year-over-year or