1、FUTURE OF BEAUTY REPORT 2024RADIANT RESURGENCE A closer look at this years global skincare shifts THE SKINCARE EDITION This is the third year of our Future of Beauty study,and as ever it is fascinating to see how impactful cultural and economic changes continue to move the dial when it comes to beau

2、ty trends.Whether its the desire to pro-age,keep up with social trends,or count on the best budget buys,women are finding new and ever-changing ways to feel the power in their beauty.With this report,well be taking a deeper dive into specific skincare trends.Skincare is the very foundation of a beau

3、ty routine,but there is an element of information overload out there when it comes to understanding what our skin needs.With this research,we wanted to dig deeper into what women actually need and want from beauty companies.As Avons new CEO,I am passionate about this topic.Our dedicated team of scie

4、ntists and Research&Development professionals develop products that help women across the world feel beautiful in their own skin and understand the power of their own natural beauty.It is also important that we do this considerately.We are always listening to the world around us,working with skilled

5、 professionals to perfect our products,and offering our products at affordable prices.This ensures our dedicated customers dont feel the financial pinch when looking for that all important skincare regimen.Kristof Neirynck Avon CEOFOREWORDFor Avon,its not just consideration to wallets,but to the pla

6、net too.We are trailblazers in the skincare space,providing industry-leading innovation with every product.We are also committed to ensuring each product is produced sustainably and ethically,and we dont believe that customers should have to pay more for this.From ingredient sourcing to manufacturin