1、2024TGM CONSUMER SENTIMENT USA REPORTSchedule:03rd January-07th January,2024Sample:A representative sample of N=1,166participants residing in the UnitedStates,age:18-75Methodology:Internet interviews(CAWI),researchproject was entirely conducted byTGM ResearchAbout TGM Consumer Sentiment Survey in th

2、e US 2024TGM Research has conducted an independent consumer sentimentsurvey to explore and comprehend shifts in customer behavior withinthe United States.2US Consumer Sentiment:Top 3 Primary Concerns Rising Prices Impact onConsumer BehaviorAnticipated Changes inSpending HabitsConsumer Sentiment in t

3、he US February 2024Rising Prices:Universally identified as thetop concern across age groups in the US,reflecting the broad impact of costescalation.Health and Well-being:While older agegroups express heightened concern,thenoteworthy finding is the acknowledgmentof this concern among the 18-24 age gr

4、oup,indicating a growing awareness of healthmatters among the younger population.Financial Security:A shared concernamong most age groups,emphasisingwidespread economic uncertaintiesimpacting individuals financial well-being.With 69%of Americans expressing concernabout escalating everyday costs anda

5、nticipating further increases in the next 12months,adjustments to lifestyles havebeen made by 49%in the past threemonths.A notable 46%of Americans plan to cutback on future purchases.Across agegroups(25-64),concerns about risingprices are prevalent,particularly in the 35-65 demographic anticipating

6、furtherincreases.This widespread concern has led to lifestyleadjustments spanning genders and agegroups.Most age cohorts plan to reducefuture purchases,underscoring the impactof economic uncertainties on consumerbehavior.Energy/utilities and transportation&fuelstand out as categories where morespend