1、1THE 2025RAMADAN HANDBOOKUAE EditionFebruary 20252 Ipsos|The 2025 Ramadan Handbook|Saudi Arabia Edition2What Do People Love Most About Ramadan?Lifestyle Changes In Ramadan Eating Habits In Ramadan Financial&Shopping Behaviors In Ramadan0101020203030404050506060707Brand Interaction&AdvertisingMost Pr

2、ominent Ramadan BrandsThe Ramadan Personas Eid Plans 0808 Ipsos|The 2025 Ramadan Handbook|UAE EditionTable Of Contents Table Of Contents 3 Ipsos|The 2025 Ramadan Handbook|Senegal Edition3What Do People Love Most What Do People Love Most About Ramadan?About Ramadan?Ipsos|The 2025 Ramadan Handbook|UAE

3、 Edition4 Ipsos|The 2025 Ramadan Handbook|UAE Edition4Valued for its diverse elements,Ramadans spiritual meaning is the most cherished,alongside fasting and the Iftar meal.What do people love most about Ramadan Top 8Spirituality 32%Ramadans atmosphere 8%Iftar meal16%Fasting 23%Family and social gath

4、erings 8%Charity and good deeds2%Reciting the Quran 4%Tarawih prayers4%5 Ipsos|The 2025 Ramadan Handbook|Senegal Edition5 Ipsos|The 2025 Ramadan Handbook|UAE EditionLifestyle Changes Lifestyle Changes In Ramadan In Ramadan 6 Ipsos|The 2025 Ramadan Handbook|UAE Edition679%Take Ramadan as a time of de

5、ep spiritual reflection and increased religious devotion76%Believe Ramadan is about engaging in acts of charity67%Focus more on spirituality during Ramadan During Ramadan,individuals emphasize spiritual reflection and charitable deeds.7 Ipsos|The 2025 Ramadan Handbook|Saudi Arabia Edition7 Ipsos|The

6、 2025 Ramadan Handbook|UAE EditionPeople generally experience a loss of sleep in Ramadan.However,the majority manage to either maintain or increase their productivity and activity levels.17%32%36%28%31%39%55%37%25%Sleep during Ramadan Activity levels during RamadanProductivity levels at work during