Digital Commerce 360:2024假日购物季与 “Cyber 5”成效最大化报告 :规模创新高(英文版)(47页).pdf

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Digital Commerce 360:2024假日购物季与 “Cyber 5”成效最大化报告 :规模创新高(英文版)(47页).pdf

1、RETAILCOMMERCE 360DECEMBER 2024?COMPLIMENTS OF:Copyright 2024 Digital Commerce 360&Vertical Web Media LLC.All rights reserved.RETAILCOMMERCE 360CHARTSCyber Monday remains busiest day for ecommerce in the Cyber 5.9Black Friday eats into Cyber Mondays share of Cyber 5 sales.12Thanksgiving weekend in-s

2、tore and online shoppers by day .13What percentage of your holiday gift buying to date have you completed online?.24What percentage of your holiday gift buying have you completed?.24How would you describe your pre-Thanksgiving shopping?.25Did you shop online during any of the following times?.26Why

3、did you choose to shop with specific retailers during the Thanksgiving to Cyber Monday timeframe?.27Thinking about free shipping,what percentage of your online orders during this timeframe of Thanksgiving through Cyber Monday included free shipping?.28While shopping over the five-day retail holiday

4、spanning from Thanksgiving to Cyber Monday,did you do any of the following?.29While shopping over the five-day retail holiday spanning from Thanksgivingto Cyber Monday,did you encounter or do any of the following?.30Cyber Monday promotions remain widespread .31All discount types get more popular on

5、Cyber Monday .32Top retailers lose Cyber 5 traffic share .35Amazon loses traffic share during Cyber 5 .36Black Friday provides largest traffic bump.37Amazon leads ecommerce sites in Black Friday web traffic .38Black Friday gives Top 1000 retailers biggest traffic gains.38EDITORS NOTE 7 facts key to

6、understanding 2024s historic Cyber 5 for ecommerce.3 Cyber 5 online sales grew 8.2%in 2024.8How retailers used promotions and tech to set new records during the Cyber 5 .16Consumers share Cyber 5 holiday gift buying experiences .23Just 10%of top online retailers abstain from Cyber Monday promotions

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