1、A leap forward or a societal menace?TRACKING CHANGES IN AMERICAN SENTIMENT OF AI TECHNOLOGIES OVER TIMEOBJECTIVEMETHODOLOGYTARGET AUDIENCEGet a pulse on consumers usage,worries,and beliefs of generative AI5-min survey on the aytm platform and PaidViewpoint,fielded monthly between Oct.2023 and March

2、2024N|1,000 Gen Pop 18+in USCensus balanced on Age,Region,Gender,Income,and EthnicityOverviewAggregate Story6-month Roll UpMonthly Trends6-month trendedProfilingKey SubgroupsWhat well cover2024,UMONGOUS,INC.ALL RIGHTS RESERVED.Generative AI creates novel videos,images,and realistic text.For text it

3、statistically predicts the most likely next word in a sequence(ChatGPT,Gemini,Copilot,etc.).ChatGPT quickly garnered over 100 million users in two months,from November 2022 to January 2023,making it the fastest growing app of all time.It took 9 months for TikTok to reach 100 million users,the previo

4、us fastest growing app.According to McKinsey in 2023,GenAI could add an estimated$4.4 trillion annually to the global economy.WHAT IS GENERATIVE AI?CONFIDENCE IN EXPLAINING HOW GEN AI WORKSand 18%are maybe not being totally honestHalf arent confident they can explain how GenAI worksSlightly/Not at a

5、ll confident/Dont knowModeratelyconfidentExtremely/Very confidentOverall usage and sentimentNUMBER OF TIMES USED AI CHATBOT IN PAST 30 DAYS(AMONG THOSE WHO HAVE USED GENAI)Despite wide press and free availability,over half of consumers havent used GenAI,a nascent tech with perhaps a minority of powe

6、r users benefiting most.AWARENESS AND USAGE OF GENERATIVE AI49%heard of GenAI,but never used it41%used GenAI9%never heard of GenAIAWARENESS AND USAGE OF GENERATIVE AI2024,UMONGOUS,INC.ALL RIGHTS RESERVED.2.7XPERCEIVED IMPACT OF GENERATIVE AIConsumers likely underestimate GenAIs impact on their own l