1、Must-watch consumer trends for 2024CONSUMER INSIGHTSIn this whitepaper+TREND 02Ethical SpendersSustainability is back in the spotlightClick to jump to each trend+TREND 01Quest for QualityPursuingvalue during turbulent times+TREND 03ZenthusiastsA new prescription for stress relief+TREND 04Data Ad-voc
2、atesTrust in sharing data for personalization+Get to knowthe data inside this whitepaperStatista Consumer Insightsrepresents the behaviors and preferences of 3.5 billion consumers worldwide.Thats why we leveraged this extensive dataset to reveal these trends.With our platform,you can master:Consumer
3、sBrandsMarkets 4IntroductionInflation,rising living costs,and unpredictable demand are reshaping consumer spending habits and needs.You need to know exactly what consumers want to make smart strategic investments and better connect with your target audience.Thats why were unveiling the trends poised
4、 to redefine consumer behavior in the year ahead.This whitepaper serves as a strategic compass,helping businesses navigate and harness these evolving trends for success in 2024 and beyond.Get ready!Youre about to unlock key insights for growth.Quest for QualityTREND 01Pursuing value during turbulent
5、 timesQuest for QualityAbout the trendQuest for QualityThe cost-of-living crisis hit consumers hard.But they remain resilient.Quality over quantity is more valued,steering away from disposable products and fast fashion.Consumers are reevaluating their spending habits and prioritizing long-lasting,pr
6、emium items.Companies should invest in quality and premium offerings to not only entice consumers but also foster brand loyalty.41%Of global consumers reporteda noticeable increase totheir cost-of-livingStatista Consumer Insights Global survey:Which of these statements apply to you when you consider