1、2013 Progress ReportThe Call For Well-beingMONDELZ INTERNATIONAL PROGRESS REPORT|2013 2TABLE OF CONTENTSA Message from Irene Rosenfeld Page 3Call For Well-being Manifesto Page 42013 At-a-Glance Page 5Sustainability Page 8Mindful Snacking Page 22Communities Page 27Safety Page 32Compliance&Governance
2、Page 37MONDELZ INTERNATIONAL PROGRESS REPORT|2013 3A MESSAGE FROM IRENE ROSENFELD,CHAIRMAN&CEO,MONDELZ INTERNATIONAL Nearly two years ago,we launched Mondelz International a new growth company with a dream to create delicious moments of joy through the worlds favorite snacking brands.Collectively,we
3、 believe in the power of both big and small actions to help ensure a bright future for people today and for generations to come.We know that our business success is directly linked to enhancing the well-being of the people who make and enjoy our products.Success also depends on nurturing thriving co
4、mmunities where we live,work and grow the ingredients that go into our products.Thats why protecting the well-being of our planet is one of the five strategies that fuels our growth.This strategy reflects our determination to seize opportunities to grow our business quickly,efficiently and sustainab
5、ly,while helping to make the world a better place.This strategy also inspired our Call For Well-being a big,powerful idea.One that sounds a call for action in four areas that are critical to the well-being of the world and where Mondelz International can make the greatest impact:sustainability,mindf
6、ul snacking,safety and community partnerships.In each of these areas,weve set clear goals and metrics to track and report our progress,because what gets measured gets done.I invite you to explore our first Call For Well-being Progress Report,in which we highlight our successes,as well as acknowledge