Electronic Arts (EA) 2001年年度报告「NASDAQ」.pdf

1、ELECTRONIC ARTS 209 REDWOOD SHORES PARKWAY,REDWOOD CITY,CA 94065-1175 ELECTRONIC ARTS2001 ARE L E C T R O N I C A R T S1TO OUR S T O C K H O L D E R SFiscal year 2001 was both a challenging and exciting period for our company and for the industry.The transitionf rom the current generation of game co

2、nsoles to next generation systems continued,marked by the debut of thefirst entry in the next wave of new technologythe PlayStation2 computer entertainment system from Sony.Nintendo and Microsoft will launch new platforms later this year,creating unprecedented levels of competition,c reativity and e

3、xcitement for consumers.Most import a n t l y,this provides a unique opportunity for Electro n i cA rts to drive revenue and pro fit growth as we move through the next technology cycle.In conjunction withsteady increases in the PC market,plus the significant new opportunity in online gaming,we belie

4、ve Electro n i cA rts is poised to achieve new levels of success and leadership in the interactive entertainment category.In FY01,consolidated net revenue decreased 6.9 percent to$1,322 million.As a result of our investmentin building the leading Internet gaming website,consolidated net income decre

5、ased$128 million to a consoli-dated net loss of$11 million,while consolidated diluted earnings per share decreased$0.96 to a diluted lossper share of$0.08.Pro forma consolidated net income and earnings per share,excluding goodwill,non-cashand one-time charges were$6 million and$0.04,re s p e c t i v

6、 e l y,for the year.LEADERSHIP ON FOUR STRATEGIC INITIAT I V E SEA has established four key strategic initiatives by which we measure our perf o rmance.We pledged to becomethe number one publisher on next generation consoles,number one on the PC platform,and the number onep rovider of interactive en