Deckers Outdoor Corp. (DECK) 2020年年度报告「NASDAQ」.pdf

1、2020ANNUAL REPORT 2020 Stockholder Letter Dear Stockholders,Fiscal year 2020 represented another positive step for the Deckers Brands organization,as we demonstrated a continued commitment to driving topline revenue growth,maintaining top tier levels of operating profitability,and delivering powerfu

2、l earnings growth.Our strong operating model has created a foundation that affords us the ability to invest in strategic areas of growth.For the year,our portfolio of brands delivered revenue growth of 5.6%to$2.133 billion and earnings per share growth of 8.8%to$9.62.These results were primarily dri

3、ven by the explosive growth of the HOKA ONE ONE brand,increased diversification of the UGG brand leading to gains in the U.S.,and the Koolaburra brand capturing incremental market share in the family value channel.Despite the current disruption faced by the global economy as a result of the COVID-19

4、 pandemic,we remain focused on long-term growth with key strategic initiatives centered on continued investments to support:Enhancing e-commerce capabilities to evolve how we engage and grow with our consumers;Building awareness and adoption of the HOKA brand;Growing UGG Mens and UGG Womens non-core

5、 categories;and,Developing talent,tools,and analytic capabilities that will allow us to maximize these efforts.FASHION LIFESTYLE GROUP Our Fashion Lifestyle Group,comprised of the UGG and Koolaburra brands,delivered 0.9%revenue growth in fiscal year 2020,totaling$1.591 billion.UGG revenue in fiscal

6、year 2020 declined by 0.8%to$1.521 billion.This slight revenue decline was primarily due to the impacts of the COVID-19 pandemic we experienced in the fourth quarter.Absent the effects of COVID-19,we believe UGG would have been roughly flat year-over-year,even after taking into account a large reven