1、2009 AN N UA L R E P O RTDeckers Outdoor Corporation builds niche products into global lifestyle brands by designing and marketing innovative,functional and fashion-orientated footwear,developed for both high performance outdoor activities and everyday casual lifestyle use.The Companys products are
2、offered under the UGG,Teva,Simple,Ahnu,TSUBO and other brand names.13MAR200814173367To our Stockholders and Employees:Fiscal 2009 was the strongest year in our Companys history,and I am very pleased to share a recap ofour many successes.First and foremost,we delivered record financial results driven
3、 by the strength of theUGG?brand and the continued expansion of our domestic,international,and consumer direct businesses.Despite the challenging retail environment,we grew sales 17.9%to$813.2 million,improved gross margins130 basis points to 45.6%,and increased diluted earnings per share 23.0%to a
4、record$8.94,excludingnon-cash impairment charges detailed in our 2009 fourth quarter earnings release.Our strongperformance generated$185.5 million in cash from operations,leaving us at year-end with$342.0 millionin cash and cash equivalents and short-term investments.There were also a number of str
5、ategic accomplishments in 2009 that helped strengthen our marketpositions.Across our portfolio of brands we continued to diversify the product lines,expand our sellingseasons,and attract new consumers.Our success is driving important shelf space gains at key wholesaleaccounts and creating new opport
6、unities for the Company.At the same time,we increased our globalfootprint with the addition of five new company owned retail stores,the expansion of our eCommercebusiness,and new overseas distribution agreements.In 2009,we began our transition to an international wholesale distribution model and we