金宝汤公司Campbell Soup Company (CPB) 2002年年度报告「NYSE」.pdf

1、Working the planHow the people of Campbell are transforming their company by delighting consumers,revitalizing great brands,enhancing quality and productivity,and laying the groundwork for a more rewarding future.2002 Annual ReportIn 2001,Campbell launched a clear plan for corporate renewal:1.Revita

2、lize U.S.Soup.2.Strengthen the broader portfolio for consistent sales and earnings growth.3.Build new growth avenues.4.Drive a quality agenda while continuing to drive productivity.5.Improve organization excellence and vitality.In 2002,we rolled up our sleeves and began to put our plan into action.A

3、s a result,were makingprogress in nearly every part of the company.In this annual report,well show you what weve beendoing and,more importantly,where were going from here.As you turn the pages,youll see how thetransformation of Campbell has begun how wereleveraging great brands and talented people t

4、o win in the marketplace and in the workplace.At Campbell,were working the plan.and the plan is beginning to work.Campbell Soup Company Annual Report 2002About Campbell Soup CompanyCampbell Soup Company is a global manufacturer and marketer of high quality soups,sauces,beverages,biscuits,confectione

5、ry,and prepared food products.The company owns a portfolio of more than 20 market-leading businesses,each with more than$100 million in sales.They include Campbells soups worldwide,Erasco soups in Germany,Liebig soups in France,PepperidgeFarm cookies and crackers,V8 vegetable juices,V8 Splash juice

6、beverages,Pace Mexican sauces,Prego Italian sauces,Franco-American canned pastas and gravies,Swanson broths,Homepride sauces in the United Kingdom,Arnotts biscuits in Australia,and Godiva chocolates worldwide.The company also owns dry soup and sauce businesses in Europe under the Batchelors,Oxo,Lesi