Big Lots Inc. (BIG) 2016年年度报告「NYSE」.pdf

1、2016 ANNUAL REPORT?OUR CORE CUSTOMER:JENNIFERJennifer is one of the most popular names in our Big Lots Buzz Club Rewards program.So its the name weve chosen to represent our target audiencethe person most likely to shop often at Big Lots!OUR MISSION Guided by an understanding of our core customer Je

2、nnifer,our mission is simple:Surprises in every aisle,every day.OUR VISIONRecognized for providing an outstanding shopping experience for our customers,valuing and developing our associates,and creating growth for our shareholders.Big Lots reached an important milestone in 2016,one many companies ma

3、y never experience.We celebrated our 30-year anniversary listed on theNew York Stock Exchange,highlighted by our Executive Leadership Teamclosing the NYSE at a bell ringing ceremony in late September.It was a thrillfor me and a good reminder of the importance of staying relevant in todays highly com

4、petitive retail environment.In the most recent year,many well-known retailers closed stores or ceased operations altogether despite a history of success and growth.I believe this highlights the ever-changing competitive landscape in brick-and-mortar retail today.It further emphasizes how critical it

5、 is to evolve,adapt,and keep pace with the industry as it reacts to the pressures from new technologies or shifts in customer buying trends.Companies such as ourscant“hope”to stay relevant hope is not a strategy.Our strategy,which we call the SPP or Strategic PlanningProcess,is built on the three pi

6、llars of Jennifer(our target customer),our Associates,and our Shareholders.Over the last three years,the SPP focused on the fundamentals of our businessstabilizing and improving the consistency of our operating performance by:Fixing the merchandising model through“Edit to Amplify”and QBFV(Quality,Br