1、JANUARY 2024BCG AI RADARFrom Potential to Profit with GenAIExecutive rolesIndustries and key functionsCompany revenueSurvey of 1,406 executives provides insights into AI and GenAI sentiment in 2024Source:BCG AI Radar(2024);n=1,406 in 50 markets.Note:Because of rounding,not all percentage totals add

2、up to 100%.TMT=technology,media,and telecommunucations.1“CxO”represents executives who directly report to the CEO(e.g.,CMO,CSO,CISO).2“Other”executive titles include chair of the board and president.CEOCFOCIOCOOCTOCXO1Other214%14%14%10%10%18%20%32%18%18%24%9%$101M$500M$501M$1B$1B$2B$5B$2B$5BCanadaUK

3、GermanyFranceSpainItalyNigeriaIndiaAustraliaJapanSouth AfricaBrazilMaltaNorwaySwedenDenmarkBelgiumPortugalAustriaTurkeyAzerbaijanMexicoChileArgentinaColombiaIsraelEgyptAngolaEthiopiaKenyaMoroccoTanzaniaTogoBangladeshPakistanHong KongMalaysiaSri LankaPhilippinesThailandSingaporeIndonesiaSaudiArabiaUA

4、EQatar252177169164156138816863594138ConsumerIndustrial goodsManufacturingFinancial institutionsHealth careEnergyTMTPublic sectorInsuranceTravel/tourismMarketingTransportationUSBotswanaNetherlandsSwitzerlandGreeceRespondents from 50 markets(the 13 markets in green have 25 respondents)Source:BCG AI Ra

5、dar(2024);n=1,406 in 50 markets.of executives surveyed say that they plan to increase tech investments in 2024an 11-point jump from 2023rank AI and GenAI as a top-three tech priority for 2024,and 51%put it at the top of their list(cybersecurity and cloud computing are the other two top priorities)Ge

6、nerative AI will revolutionize the worldand executives want to capitalize71%89%Source:BCG AI Radar(2024);n=1,406 in 50 markets.Note:In Asia-Pacific,n=308;in North America,n=303;in Europe,n=647;in the Middle East,n=28;in South America,n=51;in Africa,n=69.A global wave of rising tech and AI/GenAI inve