Contentsquare:2025年数字客户体验趋势报告(英文版)(22页).pdf

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Contentsquare:2025年数字客户体验趋势报告(英文版)(22页).pdf

1、Whats Nextin CX?2025 Digital Customer Experience TrendsTable of contentsWhats next in CX?3Top 5 digital experience trends for 20254Trends by industry5Evolving trends 2024 vs 20256Trend 1:AI7Trend 2:Personalization11Trend 3:Customer experience journeys14Trend 4:Data16Trend 5:Content18Achieve competit

2、ive CX with Contentsquare21Research method222Whats Next in CX?Heres whats inside:Whats next in CX?Customer experience(CX)is a powerful differentiator.In a market where many products and services become increasingly easy to replicate,most businesses compete mainly on CX.And the companies that lead do

3、nt just meet customer expectationsthey exceed them.These leaders outperform their rivals by being attuned to customer needs and proactively adopting digital trends.In the second edition of our Digital CX Trends report,we present 5 key digital experience trends for 2025,based on insights from 2,974 p

4、rofessionals across marketing,UX,and product teams from industries such as travel&hospitality,retail,telecommunications,and software.3?A quick comparison of current and past trend?Top 5 trends digital professionals will focus on in 202?Insights and tips from experts to guide your digital strategyApp

5、ly these trends using experience analytics to keep your customers happy and drive CX innovation ahead of your competition.Whats Next in CX?Top 5 digital experiencetrends for 2025Artificial Intelligence(AI)PersonalizationCustomer experience journeysDataContent5.4.3.2.1.4Whats Next in CX?Trends by ind

6、ustryThe biggest digital experience trends companies across various industries will prioritize in 2025Travel&hospitalityRetailTelecommunicationsSoftwareManufacturingFinancial ServicesServices AICustomerexperience journeysPersonalizationDataContent5Whats Next in CX?Evolving trends:2024 vs 2025?AI(Gen

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