1、 BUSINESS CLIMATE SURVEY FOR SWEDISH COMPANIES IN GERMANY 2024 A REPORT FROM TEAM SWEDEN IN GERMANY TABLE OF CONTENTS FOREWORD.3 EXECUTIVE SUMMARY.4 ABOUT THE SURVEY.5 ECONOMIC OUTLOOK.6 THE MARKET.10 TEAM SWEDEN IN GERMANY .16 HOW SWEDISH COMPANIES SUCCEED IN GERMANY.20 ACTING SUSTAINABLY.23 CONTAC

2、T US.28 KEY CONTRIBUTORS TO THIS REPORT Business Sweden in Germany Emelie Bergendahl,Lisa stberg,Erica Jaeckel&Rosie Downer Swedish Chamber of Commerce in Germany Helen Hoffmann&Johanna Villa Embassy of Sweden in Germany copyright 2024 Business Sweden FOREWORD FOREWORD In the past year,Sweden and Ge

3、rmany have felt the effects of numerous economic developments and geopolitical tensions.These include economic recession,a weak Swedish currency,and Russias ongoing war against Ukraine,the latter triggering persistently high energy prices.The war on Ukraine also contributed to Swedens decision in 20

4、22 to apply for NATO membership,and Sweden officially became a member of the NATO Alliance on 7 March 2024,strengthening both Swedens and NATOs security.German Federal Chancellor Olaf Scholz expressed his support for Swedens NATO membership from an early stage,underlining the strength and depth of S

5、wedish-German relations.Germany,the cornerstone of Europes economy and one of Swedens closest partners in the EU,continues to be Swedens primary trading partner.A publicly visible expression of this close relationship was H.R.H.Crown Princess Victoria of Swedens address to the German Bundestag in No

6、vember 2023.Her speech was given during the official ceremony on the German National Day of Mourning,emphasising the historic ties between our nations and strong bond between our people.Swedish-German relations have further been reinforced this past year by the signing of a joint letter of intent on