FICO:2024年贷款市场定价策略报告:为何高定价(而非低价)是赢得市场份额的制胜之道(英文版)(12页).pdf

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FICO:2024年贷款市场定价策略报告:为何高定价(而非低价)是赢得市场份额的制胜之道(英文版)(12页).pdf

1、Pricing OptimizationWhite PaperFive keys to outpricing the competitionWhy outpricing(not underpricing)is a race to the top for winning market share2Competitive loan pricing typically suggests offering lower rates than close competitors,but this isnt always the case.Financial institutions that have a

2、 clear grasp of their value proposition dont necessarily need to have the lowest prices to attract business.When transactions increase margins,profits,and customer satisfaction while also boosting market share,a company becomes a powerful competitor in the industry.In this white paper,we outline cus

3、tomer-centric loan pricing optimization,which encompasses far more than just simply price.We also look at how financial service firms make astute decisions about the entire offer,based on detailed predictions of customer value,sensitivities,and behavior analysis,as well as customer attitudes and cho

4、ices revealed at the point of sale.Today,companies can offer frontline staff the flexibility to hyper-personalize offers and negotiate with customers.Its a skill set that includes the delivery of options while ensuring all offers meet the requirements of multiple organizational stakeholders and are

5、compliant with regulatory demands.Customer-level optimizations,generating individualized offers of bundled products and services,can also be performed.In this paper,we share the five keys to outpricing your competitors:1.Simplify complex loan pricing challenges.2.Make analytics transparent,understan

6、dable,and easy to use.3.Enable stakeholders to collaboratively drive optimization processes.4.Integrate internal policymaking with real-time customer interactions.5.Ensure agility for your business so you adapt to the speed of the market or faster.3Why competitive loan pricing is a race but not to t

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