1、The 2024 Email Prospecting Playbook|1THE 2024 EMAIL PROSPECTING PLAYBOOKFREE TEMPLATES INSIDEThe 2024 Email Prospecting Playbook|2Quick LinksTime is money.Jump to the sections you want Whats The Deal With Email?Email Prospecting in 2024 Email Framework+Spam Triggers,Top CTAs,Email&ChatGPT brief Emai

2、l Cadence+Email Templates Multi-Channel Cadence The Secret Weapon Outreach Tips Cold Calls IN/OUT List Email In 2024(A summary with links)One more thing 3-578-9101112-1315161719The 2024 Email Prospecting Playbook|3Whats The Deal With Email?Getting your prospects attention via email was already near

3、impossible it got muchharder in 2024.With emails and cold calls being some of the only ways to reach decision-makers,email prospecting isnt going anywhere.However,it is undergoing significant changes.Consumers expect a customized experience,like what they receive in other areas of their daily lives.

4、They dont want to feel like one of the millions lumped in your mass-targeted outreach.Every SDR and sales team has taken advantage of a“quantity over quality”approach.And thats why theres a new sheriff in town who especially thinks bulk senders have gotten a little trigger-happy with the send button

5、 and plans to lock them up in email prison:the spam folder.OK,so technically,its the same sheriff as always(Google),but they are prepared to put a massive stop to the ever abused used bulk send.The new email limitations will start on February 1,2024.The TL;DR version of Googles email limitations is

6、anyone defined as a bulk sender may find their emails sent to their recipients spam folder if they dont follow Googles new email sender guidelines AND whether your recipients see value in your email or not2024 is going to force sales teams to take a completely new approach to their outbound email st