1、Global Retail Risk Outlook 2024Smarter risk management:Navigating challenges and opportunities at a time of transformative change WTW Global Retail SIntroduction 3Key findings 4Retail risk alerts for 2024 5Market overview 6New technologies and transformation 11Risk landscape 16ESG risks 22Risk manag

2、ement and insurance 26Conclusion 32IntroductionA positive future despite headwindsIn a highly competitive and cyclical business,retailers have faced tougher times but probably never as complex and challenging as in 2024.Disruptive forces,from online and social commerce to artificial intelligence(AI)

3、and the metaverse,are shifting the goalposts on how and where retailers market and sell.As they navigate a way through this brave new world,retailers are also grappling with the role of bricks and mortar stores,all in a period of shaky consumer demand and low or no economic growth.How is the sector

4、adapting?We wanted to know how retailers see the future at this pivotal time.Are they embracing the opportunities of transformation?What are the biggest obstacles?Which are the greatest risks that stand in their way?To find out,we surveyed a broad range of businesses,from supermarkets to luxury and

5、fashion,as well as online pure play businesses.We found that companies are having to spread their resources thinly to keep pace with new technologies,different channels,increased competition,and demand for personalized and experiential retail.As well as bringing opportunities,these changes are incre

6、asing the sectors risks,particularly in areas such as reputation and cyber security.Despite the many challenges,our respondents were broadly positive about their prospects and profitability for the next few years.Most will continue to have physical stores.And even businesses that are currently onlin