1、Supercharge Your Credit Card Program2Ahhh,the humble,ubiquitous credit card.Consumers love them:And U.S.consumers use and rely on those credit cards:More than 75%of households have at least one general purpose credit card.1 Financial institutions benefit by offering cardmembers a product that adds v

2、alue,deepens relationships,strengthens their brand,and generates revenue that helps them reinvest and grow their business.Today,however,financial institutions have a more complex relationship with their credit card programs.Increasing program costs,regulatory pressures,rising delinquencies and losse

3、s,fraud concerns,and the ongoing need to evolve the program are just a few of the challenges.How can community banks and credit unions overcome these challenges?Thankfully,there are options.Financial institutions can continue to offer credit cards to members but change how they manage the program.Th

4、eres a lot to gain by considering an outsourcing solution for your credit card program,including reduction in costs and risks,while offering a more competitive suite of products that will continue to evolve as member needs and expectations change.Outsourcing your credit card program with the right p

5、artner can revitalize your program.Read this report to learn from Elan Credit Card partners as they share their journey to outsourcing,explain how they selected a partner,and how their partnership with Elan has benefited their financial institution and cardmembers.Introduction1 Credit Card Profitabi

6、lity,FEDS Notes,September 9,2022.Read2 Average Credit Card Debt Increases 10%to$6,501 in 2023,Experian Research,March 11,2024.Read$6,501average balance in 2023210%higherthan in 2022275%Credit unions and community banks have an opportunity to strategically leverage consumer interest and increase thei