1、SUN CARE&TANNING TRENDS REPORTMAY 2023The sun care and tanning categories have always been key aspects of the skincare industry,with an average of 4.1 million searches each month.This seasonal category experiences upward growth during summer every year.Over time,sun care and tanning products have ad

2、vanced in formulations and formats.New,advanced sunscreen sticks and powders are convenient formats to cover all parts of the body.While tanning is still in mind,fewer trending topics indicate a heavier focus on SPF.This report highlights the latest trends in sun care,including innovative solutions

3、for face,body,and scalp sun protection that offer additional skincare and makeup-related benefits.Have questions?Sign up for a free trial to get your questions answered.Thank you,Olivier and Yarden,co-founders of SpateSUN-SATIONALConsumers want easy,transportable ways to reapply facial sunscreen eas

4、ily on top of their makeup or throughout the day.This has been an educational talking point proliferated by dermatologists and cosmetic chemists online.This is to say,theyre also now savvy and interested enough to want to reapply their sunscreen on the go because reapplication is key for protection.

5、Kirbie JohnsonTrend Reporter,Analyst,and Co-Host of Gloss Angeleskirbiejohnson|glossangelespodPhoto Source:Hero CosmeticsIn this report,Spate data and insights are supplemented by the expertise of Kirbie Johnson,trend reporter,analyst,and co-host of the beauty podcast,Gloss Angeles.Kirbies perspecti

6、ve on the latest beauty trends adds deeper context to Spate data.With her industry insider perspective,she explores the macro shifts that led to growth of many of todays top sun care trends.A WORD FROM THE EXPERTS Kirbie Johnson,Trend Reporter,Analyst,and Co-Host of Gloss AngelesMETHODOLOGY+20BN bea