Marketing AI Institute:2024年电子商务人工智能(AI)蓝图报告(英文版)(26页).pdf

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Marketing AI Institute:2024年电子商务人工智能(AI)蓝图报告(英文版)(26页).pdf

1、BLUEPRINTAI forEcommercePUBLISHED 2024 Marketing Artificial Intelligence,LLC 2024Your Ecommerce AI Opportunity.Generative AI for Ecommerce.What It Can Do.What It Cant Do.What it Should Do.The Top Use Cases for AI in Ecommerce.Product Detail Pages.Digital Journey and Personalization.Search Engine Mar

2、keting and Advertising.Social Media Marketing and Advertising.Knowledge Management.How Real-World Brands Get Results with AI in Ecommerce.Top AI Tools for Ecommerce.Writer.Amazon.Attention Insight.Dynamic Yield.Hume.Shopify.Vizit.Your Next Steps with AI for Ecommerce.About Writer.About Marketing AI

3、Institute.31819211820211920252226599111112AI FOR ECOMMERCE BLUEPRINT2Table of Contents Marketing Artificial Intelligence,LLC 20241313157143You have the opportunity of a lifetime in front of you if you work inecommerce:The opportunity to profitably apply artificial intelligence to your business.Today

4、,forward-thinking ecommerce brands are using AI to:Dramatically boost marketing productivity and performanceScale up marketing output to reach more customers in more placesAnd sell more products to more people more often.Unfortunately,though,too many ecommerce brands fail to capitalize on thisopport

5、unityAll too often,companies of every size and stripe find themselvesoverwhelmed by AI.The sheer number of tools,strategies,and considerations are enough to drowneven the smartest,savviest leaders and teams.And its not for lack of trying.Most ecommerce brands want to hit the gas withAI.But instead,t

6、hey find themselves stuck in the mud.They either havent gotten started with AI in a meaningful way because theydont know where and how to startOr theyre desperately trying to expand beyond initial experiments to trulygrow their business.Thats the bad news.The good news is:AI FOR ECOMMERCE BLUEPRINT

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