1、SS 22 Womens Fashion Weeks ReportArmenylEditoSeptember has always been a crucial month in the fashion world.Anticipated,watched,and sometimes feared for its intensity,it is both a highlight of a year and the start of the rentre.This September was all the more special as it had the flavor of a return
2、 to normalcy.If for nearly four seasons everything seemed to be turned upside down,the month that has just passed cannot lie;what had been interrupted is about to resume its normal course.If we should remember just one thing from this past month,it is that fashion,more than ever,has been the vehicle
3、 for staging the garment.Far from a simple parable and a reference to Guy Debord,the title that we have chosen for one of our themes,the Socit du Spectacle,sums up in itself the formidable demonstration of staging offered to us by the houses for the Spring-Summer 2022 season.Perhaps we have witnesse
4、d the very quintessence of what fashion is,a staging in itself,a staging of oneself.Rarely has fashion so much,and simply,embodied the daily spectacle of the very act of dressing.XXXXXXXXXXXXXXXXXNo political speech,no alarmist warning,no critical look at the state of the world and of society.Back t
5、o normal,back to business.If voices were raised,they were not from the brands themselves.If brands had announced their departure from the calendar,they offered us flamboyant parades.We received sexiness,an insane wealth of details,the exhilaration of over-the-top shows reminiscent of the splendor of
6、 the 90s.If we at Heuritech focus on the trends that emerge from the shows,we remain attentive to the movements that irrigate the fashion world as a whole.These movements did not seem to concern a world of fashion,caught up in the joy of finally meeting physically.In this month of September,it seems