1、CONTENTSIntroduction 3Demand Inflation Triggers Shift in Global Consumer Spending 4Gen Z The Generation Changing Everything 9The Return of Chinese Consumers Abroad 16Ecosystem The Surge of Social Commerce in China From Big 2 to Big 5 228 Lessons to Master Personalization in the Retail Industry 27Inn

2、ovation Tech Solutions for Retail Merchandising Success 31Strategies to Help Solve the Private Label Dilemma in Retail 35Solutions for Dealing with Inventory Turnover Challenges 38Streamlining your Supply Chain with Warehouse Automation 45Sustainability Food Retailers Need to Act Now for a Net-Zero

3、Future 51Delivery Decarbonization Pathway 55Consumer and Home Electronics Going Full Circle 614 Ways to Align Corporate Interests to Scale Climate Action 65Leadership Secrets of Effective Leadership in Times of Crisis 68Understanding AIs Impact on Job and Industry Transformation 71Transform Retail E

4、mployees into Powerful Community Builders 76WELCOMETo the 10th edition of the Oliver Wyman Retail And Consumer Journal.After emerging from the COVID-19 pandemic,the retail and consumer sector was confronted with a new set of major challenges in 2022 and 2023.These challenges include the fallout from

5、 inflation and cost-of-living crises in the West,as well as the demand stagnation in many parts of Asia.These factors put pressure on volumes,margins,inventory levels,and costs.Despite these current challenges,the sector continues to face major long-term shifts.Technological advancements,particularl

6、y the rapid rise of generative artificial intelligence are reshaping consumer demand and how companies operate.The emergence of Gen Z and Gen Alpha is introducing a new dynamic to consumerism and talent management.Environmental concerns are also intensifying,leading to the emergence of coalition ini