Retail Economics:2023年零售旺季报告-建立抗风险电子商务战略(英文版)(49页).pdf

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Retail Economics:2023年零售旺季报告-建立抗风险电子商务战略(英文版)(49页).pdf

1、Our research features regularly in these media outlets:Explore thought leadership with Retail EconomicsAnalysisbyRetail EconomicsWorldClassResearchRetail EconomicsWorldClassResearchAnother retail thought leadership report brought to you in partnership with Retail Economics“Peak SeasonReport 2023Buil

2、ding a risk-resistant ecommerce strategyBuilding a risk-resistant ecommerce strategyABOUT AUCTANEThis research was conducted by Auctane,a family of brands offering shipping and logistics technologies.Auctane products serve businesses of all sizes all around the world,from small businesses right thro

3、ugh to enterprise retailers.No matter the size,we help online sellers around the world with their mailing,shipping and logistics needs.Each year,3 billion orders are processed using Auctane products.Great shipping experiences leave a lasting impact.Todays consumers want faster,cheaper,and more trans

4、parent shipping practices,and they favour businesses that rise to the occasion.We wont rest until every company has the tools they need to delight their customers,whether down the street or across the globe.THE AUCTANE FAMILY OF PRODUCTS3|PEAK SEASON REPORT 2023INDEXMethodologyIntroductionKey findin

5、gsSection I:Global Retail&Consumer Landscape Peak uncertainty Section II:Peak delivery trends and shopping behaviours Theme 1:Peak trading:spending intentions and behaviours Theme 2:Peak channel trends:online to fare better Theme 3:Peak delivery priorities:beyond free shippingSection III:Strategies

6、for success at Peak Optimising holiday promotion strategies Offering a wide range of delivery options for Peak Season success Customer-centric communication for Peak Season proficiency The power of marketplaces at Peak Strategic partnerships and carrier solutions Leveraging data and technology for e

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