1、Relevant&Personalized Messaging in a Cookieless WorldPersonalized brand experiences are a valuable component of a brands strategy.Not only are consumers demanding it,but they are responding to it,andmost importantlybrands are benefitting from it.2 2023 MediaoceanConsumers reward the brands that crea

2、te relevant and personalized experiences.Personalization creates value by connecting to consumers in a way that means something to them.66%78%71%of consumers expect companies to deliver personalized interactionsof consumers are influenced to buy a product for the first time by messages tailored to t

3、heir needsof consumers are more likely to make repeat purchases from brands that personalize1.7x1.8x2.3x54%48%Year-over-year groth in revenueYear-over-year increase in brand satisfactionYear-over-year increase in customer lifetime valueIncreased engagement with your brandIncreased conversions3 2023

4、MediaoceanThird-party cookies have played a vital role,offering brands and media teams actionable data about people,places,and moments.However,as we approach a future without cookies,delivering personalized ad experiences becomes more challenging.Recently married Site visitorBeach enthusiastParentRe

5、cent graduateHow can advertisers deliver relevant creative in a cookieless world?5 2023 MediaoceanFlashtalking delivers a sustainable solution for creative marketers.Personalize your brand story across a fragmented,omnichannel ecosystem.We provide marketers with a suite of cookieless data triggers t

6、o engage your consumers across all channels with a message that speaks to their needs,preferences,and behaviors.6 2023 MediaoceanConsumer-friendly,cookieless identifiers to maintain relevant messaging strategiesUser-based,cookieless signals to support messaging at the user and household levelLocatio