1、INFLUENCER MARKETING All rights reservedAutomotive Introduction Gone are the days of sifting through brochures and making multiple trips to dealerships to scope out designs car buying has gone digital.90%of shoppers depend on online research throughout their car-buying journey.In this guide,well sha

2、re why influence marketing is essential for success in the digital-first era.Well also get into some trends shaping the automotive industry thatll impact your influencer campaigns and some insider tips for successful collaborations.Lets get started!cathykelley x Faraday FutureWhy Influencer Marketin

3、g is Non-Negotiable for Success in the Digital EraForward-looking automotive brands spotted the benefits of influencer marketing early in the game,dived straight into creator collaborations,and have been making huge waves ever since.These businesses work with influencers to introduce their brand,sta

4、rt conversations with prospects and kickstart shoppers customer journeys.The great news is that theres still plenty of room for your brand to get in on the action.The influencer marketing industry is growing year on year,and customers have never been more online,with 53.6%of the world using social m

5、edia for 2 hours and 25 mins each day.Lets explore some reasons why working with a global influencer agency is no longer a nice-to-have but essential for success:Reinforce Your Brand Throughout The Customer JourneyWith competition for shoppers attention online being fiercer than ever,its vital your

6、brand has a way to stay top of mind with customers.Thats where influencer marketing comes in.It can help you share your brands mission,message,and products continually in fresh and authentic ways.In turn,youll spark interest among your target audience and push them further along your customer journe