1、CATALYSTS FOR CHANGE:Building the Hospitality Ecosystem of the FutureForewordBy Francisco Prez-Lozao Rter,President,Hospitality,AmadeusAt Amadeus,we are taking an ecosystem approach as we build the future of hospitality.By acknowledging interdependence and connection with others,humans and businesse

2、s can come up with surprising solutions.This is certainly true of the travel technology sector where greater collaboration can lead to exponential rewards.Denser and richer networks of connection,the blurring of boundaries and increasing interconnection are central to creating value that could not h

3、ave been achieved alone.For Amadeus,this means linking the hotel,mobility,and travel protection verticals into an ecosystem one better able to meet the overlapping needs of travelers,travel sellers,and travel providers.The industry is constantly shifting,moving,and fluctuating probably more so now t

4、han ever before.By becoming more creative,more sustainable,and being more resilient Amadeus is working to create a new vision for our industry.This ecosystem approach marks a step change for the travel industry,a sector that until now has been extremely fragmented.While many have seen division as a

5、block to progress,we see an opportunity to blur boundaries and unite exceptional talent and capabilities from inside and outside of the industry.By working together with partners from across the ecosystem,we are proud to have collectively developed and deployed technology-driven solutions to meet th

6、e most pressing challenges.As this work continues,we hope this paper helps to shed light on the changing expectations of travelers,illustrating how an ecosystem-led approach can help stakeholders respond to create better journeys for all.CATALYSTS FOR CHANGE 1IntroductionData paints a positive pictu