1、Perspectives from the Global Entertainment&Media Outlook 20232027Resetting expectations,refocusing inward and recharging growthPerspectives from the Global Entertainment&Media Outlook 202320272About this reportIn many ways,2022 was a challenging year for the entertainment and media(E&M)industry.As t

2、he global economy struggled to return to normality,the E&M ecosystem faced a series of resetssome of them quite hard.Falling stock markets,rising interest rates and the tapering of pandemic-era growth trends led to slower rates of expansion than in 2021.Still,overall revenue rose by 5.4%in 2022.In t

3、he midst of continued change and disruption,the industry reassessed its strategies,refocused on core operations and revised some key assumptions.To put together the Global Entertainment&Media Outlook,we tap into an extraordinarily wide range of intelligence.Our proprietary forecasts for the growth o

4、f 13 different segments in 53 territories are the product of deep research and careful modelling.Our subject matter experts weigh in,leaning on insights gleaned from decades of experience working with global leaders in E&M industries.The result,year after year,is a set of actionable foresights and d

5、ata that help inform strategy.Looking ahead,the 2023 Outlook forecasts five years of continued growth,through 2027,at which point the industry will approach US$2.8 trillion in revenuewith advertising alone accounting for US$952 billion.But amid these overall gains,the rate of growth is expected to d

6、ecline each year.That means its more important than ever to identify the many pools of growth that can be found in different industries and geographies.Theres a second key takeaway in this years findings:entertainment and media is the ultimate human-led,tech-powered industry.For years,the overarchin