1、Chemicals252023The annual report on the most valuable and strongest Chemical brandsSupplementary analysis on Agriscience and Paint brandsMay 2023Brand Finance Chemicals 25 2Contents.2023 All rights reserved.Brand Finance Plc.About Brand Finance3Foreword7 David Haigh,Chairman&CEO,Brand FinanceExecuti

2、ve Summary9Brand Value&Brand Strength Analysis10 Brand Value Ranking17Agriscience 5 18 Paints 10 20Brand Spotlights25Bayer26 Interview with Tom Armitage SVP,Global Communications,Crop Science,Bayer AGSABIC29 Becoming the preferred world leader in the chemicals sectorRongsheng Petrochemical32 Top 10

3、Most Valuable Chemical BrandInsights 34Chemicals industry insights 35Methodology38Our Services45Brand Finance Chemicals 25 3About Brand Finance.Brand Finance is the worlds leading brand valuation consultancy.We bridge the gap between marketing and financeBrand Finance was set up in 1996 with the aim

4、 of bridging the gap between marketing and finance.For more than 25 years,we have helped companies and organisations of all types to connect their brands to the bottom line.We quantify the financial value of brandsWe put thousands of the worlds biggest brands to the test every year.Ranking brands ac

5、ross all sectors and countries,we publish over 100 reports annually.We offer a unique combination of expertiseOur teams have experience across a wide range of disciplines from marketing and market research,to brand strategy and visual identity,to tax and accounting.We pride ourselves on technical cr

6、edibilityBrand Finance is a chartered accountancy firm regulated by the Institute of Chartered Accountants in England and Wales,and the first brand valuation consultancy to join the International Valuation Standards Council.Our experts helped craft the internationally recognised standards on Brand V