1、SPECIAL INDUSTRY FOCUS REPORTMay 2023Dentsu Consumer Navigator:Healthcare 2023|Navigator|Navigatordentsu Consumer Navigator Healthcare 2023About this studyThe survey is administered each month through Toluna,an online research panel.Conducted by dentsu,this survey is distributed among a random sampl

2、e of 800 respondents,18-years-of age or older and residing in the United States.The survey garners an equal number of male and female respondents and controls for nationally representative weighting across race and ethnicity(using the latest publicly available U.S.Census numbers).The survey that inf

3、orms this report was fielded on April 12th.Contents0101Top Consumer InsightsTop Consumer Insights02The Present&Future of U.S.The Present&Future of U.S.HealthcareHealthcare03The Relentless Growth of The Relentless Growth of Health Education&TrackingHealth Education&Tracking04The Personal Side of Care

4、The Personal Side of Care05Where Pharma and Where Pharma and Pharmacies MeetPharmacies Meet06Health Insurance Is Ripe for Health Insurance Is Ripe for InnovationInnovation07Closing ThoughtsClosing Thoughtsdentsu Consumer Navigator Healthcare 20234Americans confidence in the health establishment is s

5、teady.Americans confidence in the health establishment is steady.7 in 10 Americans believe medicine will find cures for incurable diseases in the next 10 years.Trust in the American healthcare system at large has also increased.However,8 in 10 consumers believe that the cost of healthcare in the U.S

6、,is excessive.More than a third of Americans have delayed an expensive More than a third of Americans have delayed an expensive medical procedure or treatment due to the economic medical procedure or treatment due to the economic environment.environment.Dental procedures are cited most often in this