1、CES 2023CESKEY TRENDSWe believe in creating seamless experiences that drive ROI;technology is enhancing these experiences,therefore its crucial for brands to have an understanding of how it is delivering growth.From CES,we identified three key trends that will help optimise how we speak to our consu

2、mers;1.Technology is increasingly implicit vs.explicit;improving our quality of life“in the background.”2.The provenanceðics of technology is now an important consideration when selecting a brand.3.AI has shifted from a buzzword to a fundamental enabler of personalised consumer experiences.CES RE

3、CAP DAY 1WHY MATTER MATTERSCES has always indexed heavily on“Smart Home”and IoT based products,however,theyve struggled to live up to their full potential due to(sometimes even intentionally created)interoperability challenges.Until this year,your smart home product from brand X couldnt“talk”to your

4、 product from brand Y.At last,in 2022,major tech companies like Apple,Amazon,Comcast and Samsung have joined the Matter Interoperability Standard with the goal to create a common language and framework that will help these devices work together and seamlessly.Finally,a truly connected home!Nordicsem

5、iDITCHING THE PHYSICAL WEARABLE TO GAIN BETTER HEALTH INTELCES is abundant with consumer gadgets and wearables,but what captured our attention this year was the introduction of wireless,AI-based monitoring from companies like Pontosense that are ditching the wearables and taking health monitoring to

6、 a nuanced,new level.Their products rely on AI-powered sensors using what they call“Wireless Intelligent Sensing”a contactless RF sensor that monitors biometrics including breathing rate,heart rate and HRV.Looking ahead,we think there are a myriad of applications for this technology from automotive