IRi:2023年Q1美国便利店销售渠道市场格局分析报告(英文版)(30页).pdf

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IRi:2023年Q1美国便利店销售渠道市场格局分析报告(英文版)(30页).pdf

1、Circana,Inc.and Circana Group,L.P.|Proprietary and confidentialU.S.C-STORELANDSCAPE Q1 2023May 2023Retail Thought Leadership Circana,Inc.and Circana Group,L.P.|Proprietary and confidential2 Offer private label items to align assortment with consumer plans of purchasing more value items in the next s

2、ix months.Monitor trending items and leakage within foodservice categories to capture share from competitors at QSRs and within the convenience channel.Manage price and promotions to keep shoppers in your store and limit leakage to mass and other competitive channels.Executive SummaryIn this report,

3、we follow up on trends identified in previous convenience channel analyses in 2022 and examine how these trends compare to the broader multi-outlet landscape.In Q1 2023,U.S.inflation slowed,as did price-per-unit increases within convenience and multi-outlet channels while consumers indicated continu

4、ed financial anxiety,but optimism for the future.Convenience channel YOY dollar sales growth accelerated in Q1 2023(+4.7%vs.+3.4%in Q4 2022)while MULO continued to outpace all other channels,but decelerated compared to the previous quarter(+7.5%vs.+9.8%in Q4 2022).Convenience dollar share of MULO+C

5、was 16.8%in Q1 2023,which was down from 17.1%in Q1 2022,but up from 16.2%in Q4 2022.Continuing the 2022 trend,the convenience channel outperformed MULO in cigarette(-3.2%YOY for convenience channel vs.-6.0%for MULO)and beer(5.3%vs.-0.2%)in Q1 2023 Shopper count(+4.3%)and trip count(+7.4%)in the conv

6、enience channel have continued to show YOY growth The upper income tier of consumers saw the greatest YOY growth in trips for Q1 2023(+12%),and all household income tiers increased vs.YA.The consumer outlook on the economy showed slight improvement in March(62.0 Consumer Sentiment Index vs.59.4.YA)a

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