1、INTELLIGENT PACKAGINGGive Products a Digital LifeTETRA PAK THOUGHT LEADERSHIP TECHNICAL PAPERThis paper discusses how digital technologies made possible by the Industry 4.0 revolution,are offering manufacturers,retailers and consumers new ways to connect,interact and understand how products are prod

2、uced,distributed,consumed and recycled.TETRA PAK TECHNICAL PAPER2INDUSTRY CHALLENGESFig 1:The key challenges facing the food and beverage manufacturersKey industry challenges Increasing monitoring of the entire value chain Improving transparency and tracking each product individually Improving quali

3、ty control to reduce the risk of food safety issues Connecting to consumers more effectively in new ways Reducing waste and achieving true circularityEvery day,the packaging used to protect&preserve food and drink touches the lives of millions of people all around the world.At home,at work and on th

4、e move.But the story no longer ends there.This paper discusses how digital technologies made possible by the Industry 4.0 revolution,are offering manufacturers,retailers and consumers new ways to connect,interact and understand how products are produced,distributed,consumed and recycled.The food and

5、 beverage industry is increasingly using digital technologies to address the challenges it faces.Taken on their own,none of these challenges are simple to address,so when they are taken together,brand owners,manufacturers and retailers will need ingenuity and the development of new products and solu

6、tions to make progress.TETRA PAK TECHNICAL PAPER3GIVE PRODUCTS A DIGITAL LIFEFig 2:The journey from codified to intelligent packagingThese trends and demands are reflected in the evolution and continuous digitalisation of packaging.The journey has three fundamental steps:1.Codified PackagesThe techn