1、1 RCEP and Cross-border E-commerce Opportunities for ASEAN Countries 2 About the paper Cross-border e-commerce helps the Micro,small and medium-sized enterprises(MSMEs)from developing countries to become more competitive in the international market and to diversify their exports.The Regional Compreh

2、ensive Economic Partnership(RCEP)agreement provides new opportunities for companies from the Association of Southeast Asian Nations(ASEAN).To capture that potential,small businesses in these countries need more market intelligence.This paper fills that gap,using market data from A to identify which

3、products from ASEAN countries can generate the most demand abroad.It also features product and market diversification and export potential analysis from the International Trade Centre(ITC)for individual RCEP countries.The publication provides up-to-date market intelligence for ASEAN MSMEs in their c

4、ross-border e-commerce operations.This paper is published as a technical paper and has not been edited by ITC.Publisher:International Trade Centre Title:RCEP and Cross-border E-commerce Opportunities for ASEAN Countries Publication date and place:Geneva,November 2022 Page count:88 Language:English I

5、TC Document Number:Citation:International Trade Centre(2022).RCEP and Cross-border E-commerce Opportunities for ASEAN Countries.ITC,Geneva.For more information,contact:Quan Zhao,zhaointracen.org and Tianyu Mao,tmaointracen.org.For more information on ITC publications on e-commerce,see:http:/www.intr

6、acen.org/itc/sectors/services/e-commerce/.ITC encourages the reprinting and translation of its publications to achieve wider dissemination.Short extracts of this paper may be freely reproduced,with due acknowledgement of the source.Permission should be requested for more extensive reproduction or tr